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Brand Info
BIKE is the brand of innovative, high quality, cutting-edge athletic protection that has been proven to
enhance athletes' performance on the field of play for over 130 years. BIKE's brand strength is based on
Heritage, Authenticity and Awareness.
Our history goes back until 1874 when the jock strap was invented and, with each passing year, our heritage becomes stronger.
BIKE's innovations have also made it the brand athletes, fitness enthusiasts and consumers alike relying on for the highest
quality of protective products.
BIKE has earned our authenticity on the fields of play from the national leagues to the NCAA to Little League Baseball.
Consumers should feel confidence when purchasing BIKE because the products have been tested and approved by professionals,
making the them truly authentic athletic gear.
As one of the top 50 sports brands according to Sporting Goods Business, BIKE enjoys strong brand awareness with both consumers
and coaches who make purchasing decisions for their athletes. In market research, more than 90% of coaches know the BIKE brand
and when asked what they think of BIKE, the first word that comes to mind is "protection." BIKE enjoys the number one position
in consumer brand awareness among sports medicine brands, over double the awareness of its nearest competitor, with 58% awareness among men.
BIKE's longstanding reputation for excellence in real sports has brought BIKE to the forefront as the leading supplier of sports medicine,
football protective and team uniforms. BIKE is ADVANCED ATHLETIC PROTECTION.
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BIKE has earned our authenticity on the fields of play from the national leagues to the NCAA to Little League Baseball. |