What Is Jocktober
Jocktober is a celebration that revolves around, well, jockstraps! This national celebration started around 2010. What began as a way to promote body positivity and highlight underwear and jockstrap brands has evolved into a social media frenzy that jockstrap wearers look forward to and prepare for all year long.
How Is BIKE Celebrating?
This year, BIKE brought back two legendary favorites: the 1980’s Vintage Jock and the Lace-Up Jock. These new releases have transported customers and BIKE fans back to the 80s, while offering the comfort and quality today’s man needs, and has come to expect from BIKE. Both legacy jocks are almost sold out, so we encourage customers to grab them while they can!
There Are So Many Reasons To Wear A Jock
Jockstraps are quickly replacing everyday underwear choices for BIKE customers. They’ve discovered that jocks deliver the comfort, support, lift, and confidence they want in their daily base layer. And let’s be honest, letting your peach breathe is always a good thing.
BIKE offers a wide array of styles, fabrics, and patterns with something for everyone. From first-time jock wearers to seasoned collectors, we’ve got you covered. Purchase three or more full-price jocks and get up to 30% off!
How We Plan To Keep The Party Going
Each month, the BIKE brand launches new items, builds collections, and offers something perfect for your everyday needs, thereby growing the BIKE Jockstraps Collection. Make sure to sign up for emails, and follow us on social media so you are the first to know of product launches and product restocks!
